I've been asked many times about writing and getting a book or books published. My recommendation is to be your own publisher and self-publish. The profit margins are much, much higher and you can retain control of ALL aspects of getting YOUR book or books out. Unless your goals are to run a large corporation with sales in the millions, and all the headaches that come with that. If not, be your own publisher. You can still grow but on your own terms and time schedule.
In traditional publishing the author gets a small percentage of sales (after freebies and returns). They even get to buy their OWN books at an author discount.
Mark Twain and Benjamin Franklin (Poor Richard's Almanack ) where first self-publishers. As a self-publisher (publisher) you take on the production costs, you are responsible for design, marketing and sales, as well as the associated risks. But - with these risks come the rewards and profits when your are successful. All the profits are yours instead of author royalties. You are also leaving your heirs a tangible asset.
(From the US copyright office web site ) A work that was created (fixed in tangible form for the first time) on or after January 1, 1978, is automatically protected from the moment of its creation and is ordinarily given a term enduring for the author’s life plus an additional 70 years after the author’s death.
Curt Sheller Publications is a Apple, Mac based company and only uses Mac software. So the recommendations are going to be mainly Mac based. I have used and do use Windows to check my web sites but it taint no fun!
Curt Sheller Publications can also assist you in all phases of getting your book going. From getting started all the way to marketing, sales, design, production and promotion.
The box said Windows 95 or better. So I go a Mac.
Brands versus Commodities
Be sure to read this article if you are thinking of selling you books through Wal-mat and/or Amazon.
Curt Sheller Publications Services
- Publishing Services
- Book Design
- Book Printing
- Book Publishing
- Book Publicity
Self Publishing
Go for it! Just as home recording has become a viable way to get into the recording industry and with digital music distribution has "leveled the playing field." So has Desktop Publishing (DTP) and digital printing for small run books.
Publishing Basics: A Guide for the Small Press and Independent Self Publisher
by Robert Bowie Johnson, JR
RJ Communications
51 East 42nd Street
Suite 1202
New York, NY 10017
phone: 800-621-2556
fax: 212-681-8002
Links
Info
(from their site)
Publishing Basics takes all the mystery out of self-publishing and steers you in the right direction. Answers are provided for all the most frequently asked editorial, design, and marketing questions, and more. The Book itself is produced in five 16-page segments, or signatures, using five different kinds of paper and four different printing processes. The same photographs and artwork are printed in each of these five signatures so that the reader can compare the quality of the reproduction of the various printing methods. It also includes an invaluable list of resources.
There are a bunch of other books on self-publishing, publishing and writing that I have. But, the above books are pretty much all you need to get started. But - with the relative small expense that a book represents you really can't go wrong learning all that you need to learn about being a publisher.
If you feel that you are not a natural writer, like I did, just do it and learn as you go. Pretty much anything that you what to learn about has been written down somewhere. In the Internet age it is a lot easier to find. The information is out there or in a book somewhere. If not write your own book.






How to Write, Publish, and Sell Your Own How-To Book is a great